Creating digitalized, SAP-based processes in marketing, sales and service
In the digital age, it’s harder than ever to generate loyal customers, high brand identification, and recommendations. What matters here is a customer-specific customer journey and a high user experience – only with positive customer experiences will companies remain successful in the long term.
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You can find more content on this topic here:
S/4HANA Customer Management in Service – What Comes After SAP CS?
S/4HANA Customer Management in Service – What comes after SAP CS? by Michael Stump For years, SAP Customer Service (CS) has been the reliable companion in the [...]
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CRM failed – what was the reason? User adoption as an underestimated game changer
CRM failed - what was the reason? User adoption as an underestimated game changer by Michael Stump Many companies invest enormous sums in the introduction [...]
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