The CRM for your marketing - simple, fitted and integrated

Marketing

Increase the success of your marketing activities

Convincing customer experiences, a personalized and privacy-compliant approach, as well as the transfer of qualified leads to the sales department – this is the top priority for you as a marketer.

We support you in building long-term relationships with your prospects and customers. Together we ensure that the right target group receives the right content at the right time.

Webinar: Marketing automation made easy

Learn how to deliver the right content to your customers and prospects at the right time in only 15 minutes.

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How to lead your marketing activities to success

Successful campaign management

Develop intertwining marketing campaigns and accompany your customers and prospects during the entire customer journey.

Consistent marketing automation

Professionalize lead generation in your company with an integrated marketing automation system and let your leads come to a purchase decision quickly and efficiently.

Efficient lead management

Create the perfect interaction between marketing and sales and thus increase your profits in the long term.

Use all touchpoints of your contacts to build up suitable lead scoring models. Decide at an early stage whether or not a real lead is involved.

Compliant with DSGVO

Simplify compliance with the basic data protection regulation (DSGVO) with regard to all lead and customer contacts.

With the help of the various functions, such as Double-Opt-In, you can ensure the implementation of legal standards within your marketing processes.

Learn more on the digital platform for Marketing,
Sales und Service

You can expect:

The perfect customer journey: an overview of all processes from marketing and sales to service and commerce
Selected experts webinars
Overview of all processes and their implementation with exciting application examples
Factsheets und additional content

Get to the virtual Xperience

Uniform marketing processes for an excellent customer journey

Clear budget and annual planning
Comprehensive campaign planning and implementation
Automated e-mail marketing: inbound and outbound
DSGVO-compliant communication with customers and interested parties
Efficient lead management

Virtual tour through uniform marketing processes

Professional task management
Integrated Sales Kit Management
Successful event management
Meaningful reporting of the marketing actions
Integrated collaboration tools

Sounds interesting?

Webinar: Leadcockpit meets Marketing Automation

Close the gap from lead generation in marketing to the successful closing of a deal. Learn more about end-to-end automated processes from initial contact to opportunity and increase qualified CRM contacts thanks to lead scoring and lead cockpit.

To the webinar recording

Webinar: B2B2C - The bridge to your end customer

Get to know your consumers and strengthen your intermediary sales at the same time. Learn how to research your buyer personas and overcome the challenges of multi-level selling.

To the webinar recording

Factsheet itmX marketing

As a marketer, you know that only well-planned marketing activities lead to valuable leads and thus to more sales. The challenge now is to catch the right time and provide a lead with the right content. In the factsheet you can find out how itmX marketing helps you turn leads into enthusiastic customers.

View Factsheet now

You can find more about CRM and Marketing in our following blog articles:

SAP assures CS functionality under S/4HANA in the Compatibility Pack until the end of 2030

Good news from Walldorf! SAP has announced that it is extending the Compatibility Pack usage rights for the Customer Service (CS), Transportation (SAP LE/LES) and Production Planning (PP/MPR) components of SAP Business Suite. Namely from [...]

Is there an alternative to SAP CRM that does not require interfaces and delivers full CRM functionalities? – Part 3

In the previous two blog posts, we introduced you to S/4 Customer Management as an add-on for customer relationship management under S/4HANA. In part 1 from the perspective of the system managers and in [...]

S/4 HANA Customer Management- really as integrated as SAP claims? – Part 2

In the first part of our blog series, we showed you why S/4 Customer Management represents real added value, at least for those responsible for the system. Compared to the tried-and-tested SAP CRM, the [...]

Learn in minutes how marketing experts inspire their customers with a seamless customer journey.

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These solutions support your marketing processes

itmX marketing

With itmX marketing, you accompany your customers during the entire customer journey and provide your employees with useful tools for lead nurturing, campaign management or marketing automation.

Learn more about itmX marketing

itmX marketing automation

With itmX marketing automation, you can reach your target group with the right content, at the right time and in the right place.

Learn more about itmX marketing automation