With optimized customer journeys to qualified leads: The right marketing suite makes it possible

Marketing and customer data are an absolute dream team. You and itmX marketing too! With the CRM module you can easily collect, manage, measure and automate all relevant information of your target group: from the first touchpoint, through mailings and events, to closing!
In this way, you can plan targeted actions for perfect customer journeys, generate qualified leads and inspire your customers in no time and without administrative stress.

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itmX marketing automation; Kampagnen aufbauen

What is in itmX marketing:

Campaign Management

Complex campaigns with comprehensive participant selection are easy with itmX marketing – because you access all existing SAP ERP data directly from the CRM. This allows you to quickly and easily create target groups, for example for that one new highly specific product.

Marketing Automation

Thanks to full integration with SAP ERP, you have an overview of all relevant customer data – and with itmX marketing automation, you can easily turn it into an automated campaign at the touch of a button that will boost your conversion rate.

Lead Management

itmX marketing creates meaningful and filterable profiles of your leads based on their user behavior on the web. This allows you to keep an eye on the needs of your prospects and meet them at the right time with tailored content – played out automatically, of course.

Event Management

With itmX marketing, you achieve full transparency for your marketing events and no longer have to worry about questions such as “who?”, “where?” and “when?”: our comprehensive participant selection and invitation management, including digital trade fair lead capture, takes care of that.

Comprehensive functionality meets intuitive operation

itmX marketing is part of the itmX crm suite and is therefore also fully integrated into SAP ERP and as easy to use as Microsoft Office. All the data you need is in one central location and can be filtered exactly according to your needs.

Thanks to itmX marketing automation, you can transform the selected data into a campaign simply by pressing a button. We deliver the necessary interface out-of-the-box. Doesn’t fit your needs? Then we add what is missing.

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The product speaks for itself – and enthusiastic customers for us

“The introduction of the Marketing Automation solution from itmX was a logical step for us in the direction of digitizing marketing and sales. The goal was not only to be able to better map the needs of customers, but also to think in terms of holistic campaigns rather than individual measures. By interfacing with our existing CRM, we were able to create an integrated solution that maps the entire customer journey in one system. Leads generated by marketing can be easily transferred to sales and processed further there. In this way, new and existing customers can be optimally supported and the collaboration between marketing and sales becomes closer.”

Tabea Fischerkeller, Marketing Manager, Jauch Quartz GmbH

But that was not everything – itmX marketing can do much more

Clear budget and annual planning
Comprehensive campaign planning and implementation
Automated e-mail marketing: inbound and outbound
DSGVO-compliant communication with customers and interested parties
Efficient lead management

Professional task management
Integrated Sales Kit Management
Successful event management
Meaningful reporting of the marketing actions
Integrated collaboration tools

Learn how we can help you turn your leads into satisfied customers in our blog:

Want to have a efficient marketing?

Then feel free to contact us – whether you still have questions or would like a consultation. We look forward to hearing from you and will find a solution for everything together!

Dagmar CöllnSenior Sales

sales@itmx.de
+49 7231 96825 10

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