Amphenol Tuchel Industrial GmbH optimizes trade fair lead processing with itmX crm and snapADDY VisitReport
As a leader in the high-tech and electrical industries, Amphenol always strives to optimize processes and increase efficiency. One area in which significant improvements have now been achieved is the collection and processing of trade fair reports. Amphenol has been using the CRM solution from itmX GmbH for several years. Due to the new upswing that the trade fair business has experienced after the pandemic, it was a logical step for Amphenol to make today’s CRM fit for the upcoming trade fair appearances. With the implementation of the digital solution snapADDY VisitReport , Amphenol Tuchel Industrial GmbH has taken a significant step towards the digitization of field service activities and downstream processes .
” With snapADDY VisitReport, the speed at which our sales force collects trade fair reports has increased by 7 to 10 times.
Steffen Manske, Regional Sales Manager, Amphenol Tuchel Industrial GmbH & Co. KG
This increase in efficiency allows the Amphenol sales team to capture more leads in less time and ensure that no valuable information is lost . There have also been advantages in customer service thanks to the interaction of the CRM system, which is the central point of contact for incoming leads, and the snapADDY app. The time spent by the back office team following up on captured trade show leads has dropped dramatically. Today, the recorded contacts are handed over to the responsible departments for further processing in half the time.
“The processing time of trade fair reports in Customer Service has been reduced by 50%. Today, the recorded trade fair leads are transferred to the responsible departments within a very short time .”
Silke Glücklich, Customer Service Manager, Amphenol Tuchel Industrial GmbH & Co. KG
Another significant benefit that Amphenol has achieved with the digital solution is the acceleration of reporting processes. The real-time availability of data and evaluation graphics makes it possible to carry out ad-hoc analyses and make strategic decisions .
“Overall, the expansion of the itmX crm to include the snapADDY VisitReport has halved the throughput time of the trade fair recording and processing process through process digitization and automation. This increase in efficiency has a positive effect on the satisfaction of our employees and customers.”
Daniel Reip, IT/SAP Business Application Management, Amphenol Tuchel Industrial GmbH & Co. KG
With the digitization of trade fair report collection with snapADDY VisitReport and the use of the itmx crm as a central source of lead intake and processing, Amphenol Tuchel Industrial GmbH has taken a decisive step towards more efficient and effective trade fair lead processing .
Amphenol Tuchel Industrial GmbH is a subsidiary of the globally active Amphenol Corporation Group and is one of the world’s leaders in the production of electrical connectors. With an independent global footprint in engineering, manufacturing, sales and logistics, Amphenol provides its customers with customized technical solutions and superior service.
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