Here you will constantly find new information on current topics

  • Marketing Analytics

    Blog Post

    Marketing success with marketing analytics Nowadays, many different tools are used in marketing. Be it Google Analytics, SISTRIX, a CRM or CMS [...]

  • Lead Management Vorschaubild

    Blog Post

    What is Lead Management? Over 80% of all business transactions are now conducted online or at least influenced by the information available [...]

  • Projektmanagement und Marketing

    Blog Post

    Why project management and marketing absolutely belong together How do project management and marketing fit together? Marketing stands for creativity and freedom. [...]

  • Hand die ein Kompass hält

    Blog Post

    How to realize a continuous customer journey In many companies, digital media in marketing have grown gradually. Often, IT was not involved [...]