Welcome to the itmX customer experience blog
Today, CRM software is the core of sales, marketing and service processes and contributes significantly to the digital transformation and automation of your business processes.
In our Customer Experience Blog, you will therefore not only find articles that support you in selecting or introducing software, but also information that helps you optimize your sales, marketing and service processes.
In addition to CRM, sales and marketing, we also cover everything to do with marketing automation, service, commerce, customer experience and the modern workplace.
Recent articles
How to generate more revenue with targeted opportunity management
How to generate more revenue with targeted opportunity management Effective opportunity management helps companies maximize their revenue potential and ensure long-term growth. In theory, the ideal customer journey looks like this: From first contact, through lead and opportunity management, to closing [...]
From customer experience to customer intelligence: the key to better customer acquisition and retention
From customer experience to customer intelligence: the key to better customer acquisition and retention In today's digital era, where customer expectations are increasing and constantly changing, it is important for companies to understand not only how they interact with their customers, [...]
New: itmX offers a predefined Power BI template for visualizing your marketing automation data in the Evalanche App area
New: itmX offers a predefined Power BI template for visualizing your marketing automation data in the Evalanche App area. In our last blog post, we looked at the topic of Customer Intelligence and how the topic of data management and data [...]
How AI can transform CRM today and in the future
How AI can transform CRM today and in the future Artificial intelligence (AI) - the buzzword of the 21st century. With the help of AI algorithms, language-based systems are created, data-based decisions can be made for production, for example, and creativity [...]
Create Intelligent Chatbots with Power Virtual Agents
Create Intelligent Chatbots with Power Virtual Agents Digitalization is also accompanied by changes in the expectations of customers and employees. Employees want to reduce repetitive tasks and optimize their processes, while customers want to use fast self-service at any time and any [...]
TikTok in B2B companies – top or flop?
TikTok in B2B companies - top or flop? Short dance videos, funny entertainment clips and voiceovers - that's TikTok. The still young social media platform is fully in vogue and is going through the roof. With more than 1 billion users [...]